Cooler Master Update Online Contact Forms for Gender Inclusivity
Here at Cooler Master, we are committed to breaking boundaries and challenging the status quo. We strive to make everyday technologies enjoyable by perfecting both work and play experiences.
Our focus is to create a community for individuals who dare to stand out and embrace their identity. Our products represent so many different personalities because PC enthusiasts don’t fit into just one mould. From the meme lords and techies to the hardcore gamers and hardware junkies, together, we are Wired Different.
As a brand, we aim to go above and beyond the build-your-own PC experience by creating cool products for awesome people to build in their own unique way. It doesn’t matter if you’re a budget-conscious student, a graphic designer that’s brand new to building, or a veteran modder of high-end gaming PCs; we offer products to inspire creative freedom in everyone. We believe that personal preference and individual expression leads to innovation.
That’s where our passion stems from and that’s what it truly means to Make It Yours.
We want our community to take great pride in being Wired Different and we encourage our fans to embrace their individuality. No matter who you are or what you look like, we want the Cooler Master family to be accessible for people from all walks of life and that is why we have reworked our online contact forms to make them more gender-inclusive.
Inclusivity is important to us and we will continue to make changes to provide a safe, comfortable and welcoming environment for all of our consumers.