We're all about the things that make building a PC such a rewarding experience. The sense of achievement. The joy of making and creating something uniquely yours in form and function. The freedom that comes from complete control. And of course, the thrill of bringing your creation to life without melting your components.
The Core of Cooler Master
We're sustained by a belief that something as endlessly useful and diverse as a PC can never really die, and a vision that we can re-invent the way they are designed, made, bought and used. It's a vision that stems from the core of our company, from our heritage as innovators of the initial strides forward in thermal technology, to our commitment to pioneer a modular future. We're also committed to keeping our design, testing and manufacturing in-house, to give us the edge in ideas, craft and quality.
Cooler Master in the Community
We realize people want to express themselves in all the things they make and do. So in everything from components to cases, the way they are configured and the way they look and feel, Cooler Master is committed to giving greater choice and control to you. That commitment is made real in our community of makers and creators. After all, it's you guys who bring our ideas to life. To see what we mean >>
The Cooler Master story starts with a rogue product manager working on a hunch out of a rented apartment in Taipei. He had no funding, no support other than a single secretary who handled the admin while he set to work inventing, improving, making and marketing new products. His name was Roger, and he founded Cooler Master back in 1992.
Thinking Outside the Box, Inside the Case
Roger was the first to grasp that people would appreciate toolless motherboard heatsinks, and that cooling isn't just about heatsinks and fans, but air flow through the case as well. Inspired by cutting-edge stereo designs appearing from Japan, he challenged his engineers to make the industry's first aluminum PC case. They were handmade, high-value, market-leading products that sold out immediately.